Xref: kermit rec.gardens:270523

Lucy & Howard Albert wrote:

The idea is to add a (secret) formula

Your target market is no longer intelligent people. Your target market
is people who believe in magic, and have a poor understanding of what
compost is, and how it happens.

Now that's not to say you couldn't make a lot of money with your idea.
You just need to be aware that your target consumer isn't going to be
someone found at a garden center in the middle of the week, or someone
who reads this newsgroup. Your target is more likely to be someone who
buys marigolds at the supermarket in September.

I may buy chicken at KFC with their secret blend of 11 herbs and spices,
but if they told me that there were secret ingredient in the cole slaw,
I'd pass. The secret isn't so much what the herbs and spices are, but in
what proportions they're used, but secret ingredients in the cole slaw
is just plain scary.

--
Warren H.

==========
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employer, my friends, nor (as she often tells me) my wife.
Any resemblance to the views of anybody living or dead is
coincidental. No animals were hurt in the writing of this
response -- unless you count my dog who desperately wants
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