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Old 05-12-2006, 04:27 PM posted to rec.gardens.orchids
K Barrett K Barrett is offline
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First recorded activity by GardenBanter: Jul 2006
Posts: 1,344
Default Dec issue of Orchids, anyone?

Ray, didn't you have some sort of a statistic about the number of orchid
growers and the number in the AOS?

I wonder if just placing an ad in all the local societies' newsletters would
be a better use of advertising dollars.... but then again we have sooo many
societies here in N Calif, which not many other areas can say. ( I think
there are 12-15 in my newsletter editor file, and that doesn't include the
specialist groups like cymbidium or pleurothallid groups or the groups whose
newsletter editors aren't online.)

K Barrett

"Ray B" wrote in message
news:1f3dh.926$R_1.286@trndny08...
Yeah Kenni, I agree.

Despite some advertising investment, the only business benefit I have
realized was due to Charles Rhodes' recent article.

I have AOS Bulletins dating back to the late '70's, but find the newer
ones far less interesting and worthy of saving.

--

Ray Barkalow - First Rays Orchids - www.firstrays.com
Plants, Supplies. Books, Artwork, and lots of Free Info!


"Kenni Judd" wrote in message
...
Ray: I think the dues increase is the biggest factor, but I agree there
are probably others as well. You can chalk up at least 50, probably
closer to 100, non-renewals to south Florida nursery owners due to (1)
AOS behavior when it moved its HQ down here and (2) the increased cost of
advertising in the re-formatted version of the mag. I realize that's
only a drop in the bucket -- but it ties in with other issues that
negatively affect local orchid societies, or at least the ones in this
area (IMO).

The number will go down by one more when my current membership expires.
Not only can I no longer afford to advertise in the mag, I haven't read
past the Table of Contents of the last several issues I've received. Nor
do I keep them on file any longer; I donate them to anyone who will take
them off my hands at every opportunity. I know that the majority of the
content (besides ads) needs to be directed to newbies, but back when it
was the AOSB, I used to find at least one or two interesting articles in
most issues.

Kenni