In message , SimplyGardening
wrote

66% AB social-demographic profile
Average household income of visitors is £44,696
75% of visitors are currently working on/developing their gardens
78% of visitors come to the show to find new ideas
46% of visitors do not visit any other gardening show

Based on a sample of how many?


Average household income of visitors is £44,696

I suppose that if a BBC garden is visited by Alan Titchmarsh, Diarmuid
Gavin and HRH Charlie Boy it would push up the average family income
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Alan
news2006 {at} amac {dot} f2s {dot} com