Does anyone know more detail about what happened to the daily BBC2
programme called "The Big Dig" about allotments?

What? You've never heard of it?

And that's the problem.....

I saw it mentioned in the BBC's gardening magazine this month. The
start of a daily 1-hour program about growing veg on allotments.
Sounded great. I'd already missed the first week or two apparently, but
I set the video today to catch it. But when I got home, I discovered
that the programme had been replaced, with no explanation anywhere on
the BBC website.

A bit of digging (ho ho) online revealed a small snippet from the Daily
Telegraph reporting that the programme had been taken off-air because
of "disappointing ratings".

Why were the ratings disappointing? Would it by any chance be because
the prog seems to have had no publicity? Would it be that 3:30pm on
weekdays isn't a great time in any case?

So anyway, I never did get to see the programme and I suppose I never
will now.

Did anyone else catch it during its brief existence?